Be A Bijli Donor - Save Electricity
Be A Bijli Donor - Save Electricity
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  • In Pics: Thunderstorm, Rain Lashes North India, Kolkata

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

Dust storm and rain hit Delhi this evening, grounding flights, uprooting trees and bringing traffic on the city's roads to a grinding halt, days after an alert across north India for a massive storm. The weather office said the wind speed was recorded between 50 and 70 km per hour. In Kolkata too, rains came pouring down, lowering the heat and making the summers bearable. The Met department has forecasted adverse weather for the next 48 to 72 hours in Delhi. Here are a few shots of the rainy evening in Delhi-NCR and Kolkata.

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

A dust storm rises over the national capital New Delhi on May 13, 2018 (AFP)

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

A view of North Block and South Block along following a thunderstorm in New Delhi (PTI)

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

Vehicles on a road during rainfall in Gurugram on Wednesday (PTI)

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

People enjoy pleasant weather after rains at Raisina Hills in New Delhi on Sunday (PTI)

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

A man rushes to shelter during heavy rain in Kolkata

In Pics: Thunderstorm, Rain Lashes North India, Kolkata

Buses on the road during a rainy day in Kolkata

About The Campaign

About The Campaign

NDTV in partnership with Luminous has launched an awareness campaign ‘Be A Bijli Donor’ to promote the idea of ‘save power for more power’. The idea is to conserve energy today in order to get more power tomorrow.

 

We inherently know that saving energy results in low energy bills, but we also need to understand that a unit of energy saved today makes it available for people still living in the dark or facing regular power cuts.

 

Saving power or conserving energy is about knowing the sources of energy, and areas of wastage and thereby eliminating these through technology and lifestyle changes. For instance, a 100 W (Watt) incandescent (ICL) bulb can be replaced with a 9 W LED bulb offering similar performance in terms of light output, but at far lower consumption of energy.

 

While a 100 W ICL bulb, used for four hours a day, consumes 146 units of energy per year, a 9 W LED bulb requires only 13.5 units per year. Clearly, switching to LED is a smart choice as it provides the same output while consuming 90 per cent less energy.

 

The focus of the campaign is to instill the idea of ‘save power for more power’ and in order to do so, the initiative will create awareness about energy efficient products and services, smart ways to reduce power consumption, alternate sources of energy like solar energy and the need to conserve energy. The idea is to address the rising need for energy conservation in India.

 

As part of the campaign, we will highlight the stories of individuals and organisations who are championing the cause of energy conservation by switching to renewable sources of energy, adopting innovations to reduce energy consumption while enjoying the same output. The initiative will provide a platform for all stakeholders to share their ideas and work towards the common goal of, ‘Save power for more power’.