When the COVID-19 pandemic hit the country, a Pune based NGO Bharatiya Jain Sanghatana (BJS) started assisting the Urban Local Bodies in the containment efforts of Maharashtra's twin cities, Pune and Mumbai. BJS, which was established in 1985 with an aim to work in the areas of disaster response, health and education, has been conducting mass thermal screenings of the citizens, organising testing camps and several awareness drives and running mobile dispensary to provide support to the healthcare services reeling under the impact of COVID-19.
NDTV along with Mastercard is launching a multi-platform campaign “Cashless Bano India”, to create digital awareness and educate the masses about digital payment solutions for day to day transactions.
The campaign aims to take the message of a cash free India to the country, and will charter a blue print which can help all stakeholders to become a part of the digital revolution.
We aim to reach out to people and educate them on:
1) Digital and financial literacy
2) New generation digital payment solutions
3) Enabling merchants and consumers to understand and adopt secured and safe payment Solutions
4) Ease of usage at point of sales