Europe has come up with some necessary vehicular regulations, which have ensured that no country in the continent has an accident rate of more than 4 per thousand inhabitants. India, which witnesses the loss of over 1,50,000 people per year due to road accidents, can take a cue from these regulations and may be make its killer roads safer.
NDTV along with Mastercard is launching a multi-platform campaign “Cashless Bano India”, to create digital awareness and educate the masses about digital payment solutions for day to day transactions.
The campaign aims to take the message of a cash free India to the country, and will charter a blue print which can help all stakeholders to become a part of the digital revolution.
We aim to reach out to people and educate them on:
1) Digital and financial literacy
2) New generation digital payment solutions
3) Enabling merchants and consumers to understand and adopt secured and safe payment Solutions
4) Ease of usage at point of sales