NDTV-Mastercard Cashless Bano India

Mastercard Is Working With Government Of India To Develop Low Cost Payment Technologies

Mastercard Is Working With Government Of India To Develop Low Cost Payment Technologies


  1. 86 per cent increase in card usage post-demonetisation
  2. Last six months saw 70 per cent increase in sales of PoS machines
  3. Market potential estimated to be at 900 million adults above age 15
Leading global payments company Mastercard is working closely with the Indian government and industry to drive low cost payment technologies and popularise the country's digitisation programme, a top company official has said.

Reserve Bank of India (RBI) and Indian Banks Association launched Bharat QR on February 21 this year to boost digital transactions. The solution was developed by Mastercard in collaboration with National Payments Corporation of India (NPCI), and other payment gateways. Noting that digital payments in India remain "very positive", Mr Bhalla said it was a growing business.

We are committed to India in a very big way as an organisation - working with regulators, banks and stake holders in developing solution, said Ajay Bhalla, President of Global Enterprise Risk & Security at MasterCard.

Citing industry estimates, he said there was an 86 per cent increase in merchants accepting card payments on a daily basis compared to pre-demonetisation period. He also highlighted the RBI's data showing 70 per cent growth in point of sale terminals in six months, from 1.5 million in September 2016 to 2.5 million in March 2017. With 850 million debit cards in circulation in India, debit card per capita is approximately one today, he added, referring to the RBI data.

To date, there are more than 3,00,000 merchants who have deployed Bharat QR, the world's first globally inter-operable payments solution, said Mr Bhalla.

On card market potential, Mr Bhalla said there were 900 million adults above 15 years of age in India today. He said India remained a big base for Mastercard for developing solutions.

We are using India as a big base for developing a number of solutions and innovations, said Mr Bhalla.

Mastercard has a huge staff deployed in India who are working on developing some software products which are used uniquely for India and some of these are used globally.

We really compliment the Indian government in the laudable step that they are taking in converting the cash economy into the digital economy, said Mr Bhalla.

American multinational Mastercard held a two-day meeting in Singapore on August 1 and 2 for its clients and customers to share knowledge and best practices on key payment security issues, vulnerabilities and innovative techniques to mitigate fraud.

Also Read: India Among Top Nations With Potential For Digital Payments, Says Digital Evolution Index

(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)

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About The Campaign

About The Campaign

NDTV along with MasterCard is launching a multi-platform campaign “Cashless Bano India”, to create digital awareness and educate the masses about digital payment solutions for day to day transactions.

The campaign aims to take the message of a cash free India to the country, all while educating them on the ways and means to do it.

We aim to reach out to people and educate them on:

1). Digital and financial literacy

2). New generation digital payment solutions

3). Enabling merchants and consumers to understand and adopt secured and safe payment Solutions

4). Ease of usage at point of sales