On May 2, 2020 - Hero Cycles & NDTV came together to ask the question, how do we keep the blue skies & clean air from slipping away? How can we maintain the change of lockdown? You heard our guests warn us of the perils of pollution and you heard them offer solutions – clean energy & clean transportation.
Exactly 7 months later, what you heard on our show has proved to be prophetic. Now, people are going to work, they are out on the roads. Cars, buses, motorcycles, auto-rickshaws are jostling for space with an even greater ferocity than before. NDTV and Hero Cycles campaign #TheCycleOfChange comes full circle, this time to ‘Cycle For Change’ with a motive that we have to take responsibility for the air we breathe into our own hands – before it’s too late.
ANI | Wednesday May 20, 2020As COVID-19 cases surged in March and April, countries across the world experienced an abrupt reduction in driving, flying and industrial output, leading to a startling decline of more than 1 billion tons of carbon dioxide emissions
- PTI | Wednesday May 20, 2020
Union Environment Minister Prakash Javadekar said that various reports have pointed out that there has been a significant improvement in the air and the water quality besides the reduction in noise pollution during the lockdown
- Reported by Ambika Singh Kahma | Monday May 18, 2020
With an aim to start a movement for adopting cycling as the smart choice for commuting, Firoza Suresh, a green champion founded the smart Commute foundation in 2016 that is working towards promoting a healthier, greener and happier city
- Written by Aastha Ahuja , Edited by Sonia Bhaskar | Tuesday May 12, 2020
Speaking at the Hero Cycles-NDTV #TheCycleOfChange telethon, Dr Naresh Trehan, Chairman and Managing Director, Medanta - The Medicity talked about protecting the environment in the long run
- Written by Aishwarya Upadhyay , Edited by Sonia Bhaskar | Tuesday May 05, 2020
While speaking at the Hero Cycles-NDTV #TheCycleOfChange telethon, Geetam Tiwari, Professor- Department of Civil Engineering, IIT Delhi highlighted how roads of Delhi are unsafe for cyclists and pedestrians
We have to educate the masses on the advantages and disadvantages of this pandemic. COVID-19 is about lungs so cleaner the air the better it is. Anil KapoorActor & Producer- The lockdown has given us a chance to think and see cleaner air and environment. I hope we find ways in which we can reduce our emissions.Kalki KoechlinActress & Writer
- We have seen dramatic difference in air quality but not in water pollution. We can't depend on lockdown for clean air.Sunita NarainDirector General, Centre For Science And Environment
- Earlier we could only see airplanes but now we see birds like sparrows and parrots. We need to balance all our activities to be able to beautifully co-exist.Divya DuttaActress & Model
- Sometimes it is important to take sun, go out, take a walk and take some fresh air. The idea is to keep the mind and body fit for the balance.Zayed KhanActor & Producer
- As a transport minister, I want to push for the use of bicycles and their advantages. We need to adopt cleaner fuels. Nitin GadkariUnion Minister Road Transport
Hero cycles is a part of The HMC Group which has a $ 1.2 bn asset base and over 7,500 employees across the globe.
Incorporated in 1956, Hero Cycles Limited is the largest cycle manufacturer in the world. The company has a manufacturing capacity of 7.5 million cycles per year, with its units in Ludhiana (Punjab), Bihta (Bihar) & Ghaziabad (UP).
The company has a state-of-the-art manufacturing facility in Sri Lanka as well. In addition to this, the group has a Global Design Center in the UK and owns Avocet Sports in the UK, HNF - a highly specialized high end electric cycles brand in Germany and FireFox Bikes in India.
While Avocet Sports was Hero Cycles’ first overseas acquisition and marked the company’s entry into the European cycle market, the acquisition of Firefox Cycles was a strategic move to cement its position in the fast-growing premium bicycling segment in India. The recent acquisition of HNF gave Hero Cycles entry into the specialized electric cycles in Germany and its design capabilities which can be leveraged to cater to the world demand.
Hero Cycles is a leader in both the standard and special cycle segments in India, with an overall market share of about 40%.
The company is equipped with state-of-the-art infrastructure and the most modern machinery. A nation-wide distribution network with over 3,000 dealers and the favorable location of its plants near vendors support its operations and facilitate competitive pricing of its cycles.
Hero Cycles also exports to various countries in Middle East, Africa, Asia and Europe.