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Kerala Floods: Apple Donates Rs. 7 Crores to Victims
Indo-Asian News Service | Updated: August 25, 2018 15:20 IST
Heartbroken by the catastrophic flooding in Kerala, US tech giant Apple on Saturday announced to donate Rs 7 crore towards the ongoing relief work.
"We're heartbroken by the catastrophic flooding in Kerala. Apple is donating Rs. 7 crore to support the life saving work Mercy Corps India and the Chief Minister's Distress Relief Fund are undertaking to support survivors, help those who have been displaced and rebuild homes and schools," the Cupertino-based iPhone maker said in a statement.
Apple has also added support banners to its home page, along with App Store and iTunes Store, allowing customers to donate to Mercy Corps.
"We have also activated a donation button on iTunes and the App Store so customers who wish to donate to Mercy Corps' efforts can do so easily," Apple said.
Apple often uses the iTunes Store and App Stores to raise money for donation during major disasters.
Apple customers can donate $5, $10, $25, $50, $100, or $200 to Mercy Corps using credit and debit cards.
As many as 417 people have lost their lives in rains and floods as hundreds began returning home from relief camps, still leaving 8.69 lakh people in 2,787 shelters.
Kerala Chief Minister Pinarayi Vijayan said on Friday that the deaths began since the monsoon rains started on May 29 but 265 of the casualties were reported from August 8 when torrential downpour triggered the worst flooding in the state in nearly a century.
Published: August 25, 2018 15:20 IST
Kerala has been hit by the worst floods in a 100 years. The Kerala Government estimates Rs 21,000 crore will be needed to rebuild the state. The funds are required to rebuild hundreds of flooded villages, thousands of damaged and destroyed homes and 10,000 kilometres of ravaged roads.
This Onam as Kerala struggles to rebuild after the most devastating floods in a century, NDTV has organised a special telethon to raise funds for Kerala. We have specific goals - to enable the rebuilding of villages in the worst-affected districts and provide immediate assistance in terms of rehabilitation and food kits to people in the worst affected areas . All donations will go directly to our partner NGO Plan India.
Our focus will be coverage that makes a difference, stories with a heart, standing by people and making their experience a shared one to effect change.
NDTV chose to report on this massive crisis with unwavering focus and commitment; having done that, now we look, as NDTV always does, to go beyond the news and make a difference to people's lives.
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