USHA Silai Women Now Connected With Online Market, Thanks To The New Mobile App
The COVID-19 crisis has brought a change in way people, the global economy, business, and even social activities run. When physical movement and gatherings were restricted, it was the virtual world that people turned to. Companies accelerated digitization, and moved all their operations online, as it was the only way to save drowning economies. It was the need of the hour. And it was no different for the women of the USHA Silai Schools.
With an aim to enhance the skills of the women of the Silai Schools and increase their earnings in times of pandemic, USHA International has launched a mobile App called ?USHA Silai'. Along with enhancing skills through tutorial videos, the app also provides Silai School women with a platform to sell their products in the online market.
The mobile App helped Mamta Tanwar from Madhya Pradesh to take charge of her future and inspire others. From being a rape survivor to becoming a businesswoman, Ms Tarwar's journey was felicitated with a special award on ?First-time women entrepreneur' in Business Women Expo-2021 on International Women's Day.
Do you want to be a part of the huge change that Usha Silai School is bringing about in the lives of millions of rural women? With just a simple click of a button, you can now contribute towards the opening of an Usha Silai School or support various other aspects of the school.
Kushalta Ke Kadam, an initiative by NDTV and USHA, aims at empowering women from rural India and encourages them to become entrepreneurs by taking up sewing and training others in their respective communities. Since 2011 Usha Silai Campaign has trained more than 3.95 lakh rural women within five years, with 17,000 Silai schools, spanning over 9272 Indian villages in India.
Kushalta Ke Kadam in Season 4 has returned with new goals and vision. The new season will witness the establishment of the new cluster in Kashmir, apart from the existing four clusters setup last year. The women from volatile Kashmir will work with well-known fashion designer Rohit Bal and get an unique opportunity to learn from him and make clothes for him. The work done by the Silai School women will be presented at Lakme Fashion week 2019.
Team NDTV | Friday January 13, 2023USHA hopes they will be able to capitalise on this advantage and that their continued intervention will turn Puducherry into a strong contender in the silambam circuit of India
- Team NDTV | Wednesday January 11, 2023
USHA has been persistently promoting local traditions and culture around the country, whether through traditional forms of art and craft or indigenous forms of spor
- Team NDTV | Wednesday January 11, 2023
Yoga is practised worldwide by millions of people in many forms and variations. At its core, it is a mind-body practise combining physical posture, breathing techniques, and meditation for both health and relaxation
- Team NDTV | Thursday January 05, 2023
USHA has been joining hands with like minded partners as well as individuals to bring the benefits to as many women beneficiaries as possible
- Team NDTV | Thursday January 05, 2023
The North Western Railway Womens Welfare Organisation (NWRWWO) has been committed to working for the welfare of railway employees and their families. In addition to this Silai school, they have donated RO water plants and promoted sports in various regions
- Written by Team NDTV | Tuesday January 03, 2023
With the plastic ban in the state, the Meghalaya State Rural Livelihoods Society (MSRLS) saw this as an opportunity to curb pollution and create employment for women who could stitch cloth bags
Rohit Bal
Sayantan Sarkar
Shaila Khubchandani
Sreejith Jeevan
Swati Vijaivargie
Rohit Bal
Sayantan Sarkar
Shaila Khubchandani
Sreejith Jeevan
Swati Vijaivargie