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Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

It's the verdict time! Fighting all odds, women from Kashmir cluster have prepared samples for ace designer Rohit Bal. With the samples now in the designer's studio, it is the judgment time. Rohit Bal will be giving feedback on samples. Will the creators of the garment clear Rohit Bal's test to take centre stage at the Lakme Fashion week 2019?

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

According to the 2011 Census, the literacy rate for the women of Jammu and Kashmir lags well behind the literacy rate for men. Within that, the literacy rate for urban women is better than that for the women of rural Jammu and Kashmir.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

A Centre for Monitoring Indian Economy (CMIE) report found that in 2017, Jammu and Kashmir had the highest unemployment rate in India, just above 12 per cent - higher than the national average at the time of 4.7 per cent.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

To rediscover the hidden talent among Kashmiris, especially women, in November 2018, the USHA Silai Label set up a garment design and production cluster in Kashmir. 17 women were selected to prepare samples for ace designer Rohit Bal and then work on the Silai Label. It is now time for feedback from the designer on the samples.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

Designer Rohit Bal meeting women working on four samples sent by him and giving vital feedback. Mr Bal thinks women have done a great job, but considering what they are being prepared for - the Lakme Fashion Week, there is still a long way to go.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

'I would give them six on 10', said Rohit Bal.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

Based on samples, the final team for the production of the Silai Label was selected and final production for Rohit Bal's line begins at Usha Silai School in Srinagar, but challenges tagged along. It's the start of the Chilai Kalan, 40 day period when winters are at their harshest in Kashmir.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

'Because of the harsh weather women often come late and leave early. Sometimes they fall sick, and sometimes we do. Deadline is fast approaching and challenge has doubled up with 10 additional garments to be prepared, but we are trying', said trainer Virendra.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

To meet the deadline and overcome the problems associated with harsh weather, Usha had to shift its production center from Kashmir University to Gurgaon.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

'Center was set up in Kashmir University and women had to travel six to seven km every day. Because of snowfall and poor electricity, it was becoming difficult to work at a fast pace and we had to shift the production center. I think it will prove to be fruitful', said Priya Somaya, Executive Director, Usha Social Services.

Women From Kashmir Fight All Odds To Make It To The Lakme Fashion Week 2019

As production is at the final stage, the final garments will reach Rohit Bal's studio with their creators ready to take center stage at the Lakme Fashion week 2019.

Adopt a Silai School

Adopt a Silai School

Do you want to be a part of the huge change that Usha Silai School is bringing about in the lives of millions of rural women? With just a simple click of a button, you can now contribute towards the opening of an Usha Silai School or support various other aspects of the school.

About the Initiative

About the Initiative

Kushalta Ke Kadam, an initiative by NDTV and USHA, aims at empowering women from rural India and encourages them to become entrepreneurs by taking up sewing and training others in their respective communities. Since 2011 Usha Silai Campaign has trained more than 3.95 lakh rural women within five years, with 17,000 Silai schools, spanning over 9272 Indian villages in India.

 

Kushalta Ke Kadam in Season 4 has returned with new goals and vision. The new season will witness the establishment of the new cluster in Kashmir, apart from the existing four clusters setup last year. The women from volatile Kashmir will work with well-known fashion designer Rohit Bal and get an unique opportunity to learn from him and make clothes for him. The work done by the Silai School women will be presented at Lakme Fashion week 2019.

 

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