• Home/
  • USHA-MURA Collective Are Teaching Uttarakhand Women To Upcycle Discarded Clothes

USHA-MURA Collective Are Teaching Uttarakhand Women To Upcycle Discarded Clothes

The path of ambition can be tough and challenging. But those focused on their goals turn their challenges into chances. Walking these narrow lanes are footsteps heading towards a better tomorrow. Women from 10 villages of Hawalbagh block in the Almora district of Uttarakhand make this journey every day to reach this far-off training centre run by USHA & Mura, where they will be trained not just in sewing, but also in the art of Shibori, on upcycled clothes.

MURA, with the help of USHA, is turning discarded clothes, which would earlier go to waste, into something useful.

Also Read: How Bihar NGO, Bhojpur Mahila Kala Kendra Helped Rural Women Earn Livelihood During COVID-19

Kusum Tiwari, Founder of Mura collective spoke to NDTV about the initial days of the production facility.

We started with 30 girls and women. Thirty of them received the basic training, and then 15 were selected who, as you can now see, are undergoing advanced training and are learning pattern making. These girls will be associated with us for the next 13 months, and will get a monthly stipend of Rs 2,500, along with a transport allowance. In the next 13 months, they will be able to earn close to R 5,000-6,000. We have already given them basic training and now they are learning pattern making. We discovered this craft quite by accident in 2006 for which we won UNESCO awards, four times. We have come here to teach them this craft.

Mura Collective pays the stipend for initial sustenance. For more than a decade, USHA has worked at empowering women from rural India by encouraging them to become financially independent. They have been motivated to become entrepreneurs by taking up sewing and training others in their respective communities. And that is the aim through Mura Collective in Almora as well, but with an added skill & an added benefit. Learning Shibori will increase the quality and value of their products, enhancing their earnings and improving their lives. While making use of unwanted materials in the process will help reduce waste and promote recycling.

Ms Tiwari said.

USHA International is the first organisation that we have collaborated with, and this has given us the courage to move ahead with the project. USHA is providing us with trainers who are their masters in sewing, stitching and pattern making. So, the first collaboration is with USHA. We are also working with IIM-Kashipur, and will continue with them for the next 6 to 12 months. We are getting a lot of support from them. We have also collaborated with an international brand ‘Women On Wings'. It is a social enterprise based in the Netherlands, whose mandate is to help a couple of lakh rural women find employment in the next 10-15 years.

Also Read: USHA Silai Schools Are Breathing New Life Into Old Clothes

To begin with, 30 women were trained in basic sewing, of whom 15 were then selected for advanced training in pattern making. MURA has a long-standing experience in Shibori making but was unable to reach women in the villages. This is where USHA stepped in with their experience of working with women in remote villages. USHA specifically designed modules to gauge the interest, understanding, and capability of these women, customising their programming to the training needs.

Master Trainer of USHA, Veerendra said,

After joining USHA we realised that we can do a really good job of connecting people in the cities with the women of the village, through the work that they do. For this we would need to teach rural women the cutting and fitting prevalent in cities. If women in the village learn that style of cutting and stitching, learn that quality, then it will be easier to find them work and stay connected with the cities.

Getting women to the training centres was a challenge in itself. Around 125 women showed interest in training, but when they were to be selected only half of them turned up. Family restrictions and societal pressures kept many of them away. Another impediment was the 5km road to the training centre, a tough walk in hilly terrain. But that wouldn't deter Kamna who helped her father at his shop making tea and samosas.

USHA Silai school trainee, Kamna Negi said,

After completing my graduation, I was at home, doing nothing. I was helping my father at his shop. We have got a lot of support from USHA and Mura Collective. We get Rs 2,500 per month, which helps in managing monthly expenses. I have learnt many new things. I used to do a bit of stitching earlier, but now I have learnt a lot more, and can find employment opportunities, or even become self-employed.

Also Read: USHA-TATA Power Provide Clean Energy For Sewing Machines In UP's Lakhimpur

Shweta is married and has a 3 year old baby girl. Her daily chores included cooking, cleaning, taking care of the family and feeding the cattle. She was luckier than most when this new opportunity came knocking at her door.

Another trainee, Shweta Negi said,

There was support from the family. My mother-in-law and my husband encouraged me to go and learn. I went there and learnt sewing. After the basic training, I have been selected for pattern making. That is what I am doing currently. I feel good that I have got an opportunity to grow. I want to thank USHA & Mura Collective for giving me a means to earn a living.

Ms. Renu Adhikari, Trainee, USHA Silai school, who takes care of an 18 month old daughter, faced some flak from her neighbours for doing the training. But she stubbornly stayed the course, and is thankful she did.

We have learned a lot with USHA and Mura Collective. I saw and learned what I had always wanted to, skills that will help me earn a living, find a job, and look after my family & other people. What I dreamt of since childhood is taking shape now. USHA and Mura are giving us a lot of support, and we are getting work sitting at home. We don't need to travel very far. Earlier, we would have to travel 30-40 kms outside the village for work. But it won't be the same now. Our trainer has travelled a long distance to get here, and is handling us well. He is teaching us every little thing and method, and we can use this to help our families and community. I want to thank Mura for helping us find work sitting at home and for bringing us this far.

Ms Kamna, Ms Shweta and Ms Renu are among the more than 10 lakh women that the USHA Silai schools have trained into becoming financially self-sufficient, empowered women. It's a huge change in their lives, and one whose ripples will be felt in the community as well, because when you empower a woman you change the destiny of not only her family, but also her community.

Also Read: How USHA-TATA Power Silai Schools Are Utilising Solar Energy In Bihar's Muzaffarpur

Share this story on

Related Stories

More

Adopt a Silai School

Adopt a Silai School

Do you want to be a part of the huge change that Usha Silai School is bringing about in the lives of millions of rural women? With just a simple click of a button, you can now contribute towards the opening of an Usha Silai School or support various other aspects of the school.

About the Initiative

About the Initiative

Kushalta Ke Kadam, an initiative by USHA Silai School and NDTV has entered its eighth season. The aim is to empower more women across rural India by teaching them sewing skills and helping them open new doors of opportunities for themselves. The initiative encourages rural women to become financially independent and entrepreneurs by taking up sewing and training others in their respective communities.

 

Since 2011, the USHA Silai School initiative has trained more than 12 lakh rural women through over 33,000 Silai schools, spanning over 20,751 villages across India.

 

The women earn Rs. 4,000 – 5,000 per month on an average, with the highest recorded monthly earning being Rs. 84,000 in a month. This earning works as a catalyst towards building their self-confidence, reducing gender inequities, and raising their stature within their families and in society at large.

 

Know More

In Pics

Kushalta ke Kadam: Aiming for Independence Through Stitching
Kushalta ke Kadam: Aiming for Independence Through Stitching

Rebari girls grow up learning traditional embroidery, which along with their new found sewing skills developed at Usha Silai Schools, is helping them earn a living.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School has empowered many rural women to support their family and send their children to school.

Kushalta ke Kadam: Aiming for Independence Through Stitching

The Usha Silai School, established in a small nondescript village that goes by the name of Kottai, is helping empower people from varied communities.

Kushalta ke Kadam: Aiming for Independence Through Stitching

The all-inclusive Usha Silai School Programme covers the entire nation from hamlets tucked between hills to villages cast by the sea.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Vegetables farmers from the Mizoram hills earn very little given the topography of the area. Usha Silai Schools have played an important part in this region by skilling women to financially contribute towards their households.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School learner Lucy has trained seven other women in her community, helping them to become financially independent.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Women like Kaviben from the nomadic Rebari community are finally laying down their roots as they begin to gain financial independence and thereby stability through Usha Silai School.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School, located in the Gujarat's Bhuj village, is enabling rural women to earn as much as Rs. 2,500-4,000 each month.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School, in association with a Gujarat based NGO called Kala Raksha, is trying to bring about a Silai revolution in Bhuj.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Besides training other women from their community, many Usha Silai School learners have become entrepreneurs in their own right.

Kushalta ke Kadam: Aiming for Independence Through Stitching

With sewing becoming easily accessible and lucrative, the silai schools are also helping revive traditional motifs and designs.