Highlights: Climate Change, Art, Diplomacy, Finance In Focus At NDTV World Summit 2024

"The advantage is that anyone with great ideas can start a business, but competition has increased significantly, especially with numerous brands entering marketplaces like Amazon, Flipkart, and Nykaa. Differentiating your product has become harder, but customers now have more choices and enjoy great products at great prices," said Sudhakar Adapa, CEO, BIA Brands.