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Usha Sewing Schools: Helping Curb Migration In India's First Smart Village In Andhra Pradesh

As India moves towards making its cities more citizen friendly and sustainable, under its Smart Cities Mission, its rural counterparts are bracing for challenges of a different kind. In 2015, the government put forth the Smart Villages plan of converting a cluster of 300 villages into smart villages. But the issues faced in villages are very different from the urban stress points. Quality of life, education, healthcare, environment and employment are the most prominent challenges in the rural belt. The sleepy village of Mori has emerged as Andhra Pradesh's first smart village. Even as elsewhere people struggle with digital payments, Mori has a digital panchayat. Under the smart village initiative, focus has been on the underprivileged women to ensure that they are provided with resources to become self-reliant. It is here that partnerships with ventures like the Usha Silai School have helped. Today not just women but also some men have benefitted from the Silai school programme and instead of looking for livelihood outside the village or state, have created better job opportunities not just for themselves but also others in the community.

Adopt a Silai School

Adopt a Silai School

Do you want to be a part of the huge change that Usha Silai School is bringing about in the lives of millions of rural women? With just a simple click of a button, you can now contribute towards the opening of an Usha Silai School or support various other aspects of the school.

About the Initiative

About the Initiative

Kushalta Ke Kadam is an initiative by NDTV and USHA, it is a unique effort to tell inspiring stories of thousands of women who came into the UIL Silai School Programme, which would create entrepreneurs out of them, and change the course of their destiny.
 
Usha Silai School is a community based initiative with the aim of empowering village women to become entrepreneurs and teach sewing in their respective communities. More than one percent from the sale of every Usha Sewing Machine is invested into this programme, thereby enabling all Usha customers to share their love with rural women. More than 10,000 women are being trained every day as pert of this programme. Know More

Kushalta ke Kadam: Aiming for Independence Through Stitching
Kushalta ke Kadam: Aiming for Independence Through Stitching

Rebari girls grow up learning traditional embroidery, which along with their new found sewing skills developed at Usha Silai Schools, is helping them earn a living.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School has empowered many rural women to support their family and send their children to school.

Kushalta ke Kadam: Aiming for Independence Through Stitching

The Usha Silai School, established in a small nondescript village that goes by the name of Kottai, is helping empower people from varied communities.

Kushalta ke Kadam: Aiming for Independence Through Stitching

The all-inclusive Usha Silai School Programme covers the entire nation from hamlets tucked between hills to villages cast by the sea.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Vegetables farmers from the Mizoram hills earn very little given the topography of the area. Usha Silai Schools have played an important part in this region by skilling women to financially contribute towards their households.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School learner Lucy has trained seven other women in her community, helping them to become financially independent.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Women like Kaviben from the nomadic Rebari community are finally laying down their roots as they begin to gain financial independence and thereby stability through Usha Silai School.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School, located in the Gujarat's Bhuj village, is enabling rural women to earn as much as Rs. 2,500-4,000 each month.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Usha Silai School, in association with a Gujarat based NGO called Kala Raksha, is trying to bring about a Silai revolution in Bhuj.

Kushalta ke Kadam: Aiming for Independence Through Stitching

Besides training other women from their community, many Usha Silai School learners have become entrepreneurs in their own right.

Kushalta ke Kadam: Aiming for Independence Through Stitching

With sewing becoming easily accessible and lucrative, the silai schools are also helping revive traditional motifs and designs.

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