Save Our Seniors

Highlights Of #SaveOurSeniors Telethon: An Initiative To Protect Senior Citizens Who Are Most Vulnerable During Coronavirus Outbreak

New Delhi Television Limited (NDTV) and HelpAge India, a non-profit organisation, are joining hands to focus on the lives of senior citizens, who have been the worst hit by the COVID-19 pandemic, as they are the most vulnerable, especially those above 80. As India fights the coronavirus outbreak and stays locked down for close to two months now, the elderly are struggling to simply survive. Join the campaign and help us raise funds to protect the people who have protected us all our lives.

Here are the Highlights of the #SaveOurSeniors Telethon:

May 10, 2020
19:23 (IST)
Sharmila Tagore on the telethon:
- I am glad in a way that we have started this conversation. We say that seniors are last in the line during the pandemic, but this has been a reality for quite few years that they are last. In Indian society we have put elders on centre stage, but lately the focus is more on youth. Possible reason is that seniors are not perceived as productive force and therefore are a low priority. 

- The number of senior in India I think is 11 million and is expected to triple in next 30 years. And we are still not paying adequate attention to this. I am glad we have started this conversation and I hope we will sustain this conversation. 

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About The Campaign

About The Campaign

Senior citizens have been the worst hit as they are the most vulnerable, especially those above 80. These elderly citizens are at high risk for the coronavirus and, in some cases, are also fighting isolation poverty and neglect.

HelpAge India is reaching out to these seniors, in urban and rural areas, with food, medicines, information, counselling and anything else they may need during a lockdown.

Disadvantaged elders who are homeless or in night shelters, and those in old age homes, are being given free meals, family survival kits with basic rations, protective hygiene kits with masks and handwash, free medicines & healthcare and hospital transportation. 

Join NDTV and HelpAge India in raising funds to protect the people who protected us all our lives.