Save Our Seniors

Highlights Of #SaveOurSeniors Telethon: An Initiative To Protect Senior Citizens Who Are Most Vulnerable During Coronavirus Outbreak

New Delhi Television Limited (NDTV) and HelpAge India, a non-profit organisation, are joining hands to focus on the lives of senior citizens, who have been the worst hit by the COVID-19 pandemic, as they are the most vulnerable, especially those above 80. As India fights the coronavirus outbreak and stays locked down for close to two months now, the elderly are struggling to simply survive. Join the campaign and help us raise funds to protect the people who have protected us all our lives.

Here are the Highlights of the #SaveOurSeniors Telethon:

May 10, 2020
21:27 (IST)
Amit Agarwal, Global Senior Vice President & Country Head, Amazon India


These are unprecedented times, even more for the seniors. It is unfortunate that seniors are vulnerable. We are aware costumers rely upon us for their basic needs. Even though it is restricted, it goes a long way. We continue to urge the government to help us do more. Everyone wants to do their bit and we need to take care of our elders. 


At this point, our number one priority is to keep everyone safe. I keep talking to my parents and they remind me to be grateful. Elderly continue to be the support system for our society. Seniors are in a desperate need. We are part of various projects like PM-CARES fund. We are providing Personal Protection Equipment (PPE) and hygiene kits to COVID warriors. We announced Rs 50 lakh support to HelpAge. 

#SaveOurSeniors

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About The Campaign

About The Campaign

Senior citizens have been the worst hit as they are the most vulnerable, especially those above 80. These elderly citizens are at high risk for the coronavirus and, in some cases, are also fighting isolation poverty and neglect.

HelpAge India is reaching out to these seniors, in urban and rural areas, with food, medicines, information, counselling and anything else they may need during a lockdown.

Disadvantaged elders who are homeless or in night shelters, and those in old age homes, are being given free meals, family survival kits with basic rations, protective hygiene kits with masks and handwash, free medicines & healthcare and hospital transportation. 

Join NDTV and HelpAge India in raising funds to protect the people who protected us all our lives.