[Brand Amp] During the NDTV-Dove #StopTheBeautyTest Telethon, Pratibha Patel Akshadha's Mother, a young girl who agreed to be a part of the Dove film. Ms Patel explains us why she chose to tell her daughter's story. She said, "I request all mothers to please listen to them and cheer them up. Listen to every problem. As a parent I am very proud of her and my daughter is very happy."
It's time society takes notice of how ugly the quest for beauty really is.
Dove believes if we look beyond tall, slim and skin colour, we will discover a whole new world of beautiful.
Take the pledge to #StopTheBeautyTest