"Stop The Beauty Test Campaign Has A Very Strong Purpose," Says Facebook India's Arun Srinivas

Arun Srinivas, Director, Global Business Group, India, Facebook said that very often on social media platforms, people really stand up to conventions and challenge stereotypes. Talking about Facebook's partnership with Unilever for #StopTheBeautyTest campaign, Mr. Srinivas said it is a purposeful campaign, as it can really have a deeper impact on consumer lives in India.