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Meet The Entrepreneur - Lata Phale

Meet The Entrepreneur - Lata Phale

Lata Phale belongs to village Nandgaon in the Pune district of Maharashtra. She is 35 years old and has 2 children. Her husband is a farmer and Lata also helps the family by working on the farm. However, it is difficult for her family to survive on agricultural income as it is very low.

Lata knew a little sewing and stitching before she was selected for the USHA Silai School program. For last one year Lata has been running the USHA Silai School from her home in the village. On account of the good quality of sewing and stitching Lata got selected as a Master Trainer and is earning through teaching girls and women sewing and stitching, doing job work and also conducting training during the silai school initiative. She is able to earn Rs. 200/- per day and aspire to augment her income through the USHA Silai School.

Her story in her own words: I am Lata Namdeo Phale. I am 32 years old. I live with my son, daughter, mother in-law and husband. We sow our own seeds in the field. But if the previous crop is ruined, we are forced to buy seeds from the market, which creates financial difficulties. Farming does not bring much income, which is why I started tailoring and stitching blouses. Then I was selected for the Usha Silai Programme and was trained for seven days. I came back and started training village girls. I began to earn. I have started saving money in two accounts, one in my name and one in my daughter’s name. I save Rs. 200 every month for my kids and I. I also save Rs. 300 every month in a post office account, for my kids.

My savings are Rs. 500 per month. When I started working, I had only one machine. With my savings, I have bought another, to hem and line saris. I earn Rs. 40 to Rs. 50 per sari. I have taught 15 girls so far. I wish to teach many more. I am totally dedicated to expanding my work. If I train five girls at a time, I earn Rs. 2,000. I am a confident person now. I used to sit at home. I never had to interact with too many people. Now I go out and hold conversations, and this is because of the Usha Silai Programme. I am not afraid anymore.

 

Adopt a Silai School

Adopt a Silai School

Do you want to be a part of the huge change that Usha Silai School is bringing about in the lives of millions of rural women? With just a simple click of a button, you can now contribute towards the opening of an Usha Silai School or support various other aspects of the school.

About the Initiative

About the Initiative

Kushalta Ke Kadam, an initiative by NDTV and USHA, aims at empowering women from rural India and encourages them to become entrepreneurs by taking up sewing and training others in their respective communities. Since 2011 Usha Silai Campaign has trained more than 3.95 lakh rural women within five years, with 17,000 Silai schools, spanning over 9272 Indian villages in India.

 

Kushalta Ke Kadam in Season 4 has returned with new goals and vision. The new season will witness the establishment of the new cluster in Kashmir, apart from the existing four clusters setup last year. The women from volatile Kashmir will work with well-known fashion designer Rohit Bal and get an unique opportunity to learn from him and make clothes for him. The work done by the Silai School women will be presented at Lakme Fashion week 2019.

 

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Kushalta Ke Kadam: Adopt A Silai School And Help Transform The Lives Of Rural Women
Kushalta Ke Kadam: Adopt A Silai School And Help Transform The Lives Of Rural Women

Several women around the country benefited from USHA's innovative ‘Adopt A Silai School' campaign during the COVID-19 pandemic, when the world had shut down and lakhs of people were trying to make ends meet. Because of the chances offered by the initiative, the 54 Silai Schools that were adopted during the course of the programme were able to weather the pandemic. Here's how the campaign has impacted the lives of women in need across the country's rural areas.

USHA Silai School Fulfills The Growing Demand For Training Through Master Trainers
USHA Silai School Fulfills The Growing Demand For Training Through Master Trainers

With the increasing number of silai schools across India, the USHA Silai School program required more quality trainers, hence came up with the concept of Master Trainers.

USHA Partners With UNFPA To Take Life Skills Education To Rural Women
USHA Partners With UNFPA To Take Life Skills Education To Rural Women

USHA International and the United Nations Population Fund (UNFPA), formerly known as the United Nations Fund for Population Activities have collaborated to develop life skills module for women in rural areas of India.

Tales Of Self-Reliance: USHA Silai School And Corporate Partnerships Are Empowering Women
Tales Of Self-Reliance: USHA Silai School And Corporate Partnerships Are Empowering Women

The USHA Silai School aims at taking the women's journey beyond being upskilled and independent. The focus is to induce an entrepreneurship culture among women in rural areas. USHA is working towards enabling and empowering women through partnerships with corporates like Aavas Foundation, a not-for-profit organisation and Balrampur Chini Mills Limited (BCML).

USHA Partners With CRPF And Rajasthan Government For Skill Building
USHA Partners With CRPF And Rajasthan Government For Skill Building

After the success of USHA Silai schools at various levels, government entities have come forward to join hands with USHA and seek support for the skill development of the rural women of India. Here is how USHA's partnership with the CWA (CRPF family Welfare Association) and the Government of Rajasthan making a difference.

USHA Silai School Creates New Opportunities For Women In Partnership With SIDBI
USHA Silai School Creates New Opportunities For Women In Partnership With SIDBI

SIDBI (Small Industries Development Bank of India) under its flagship initiative Mission Swavalamban, has partnered with USHA for promoting entrepreneurship among rural women. The collaboration is venturing out for setting up 2,450 USHA Swavalamban Silai Schools which will be done in three phases across various villages of India. The objective of Mission Swavalamban is to shift the focus from job-seekers to job-creators.

Here Is How Tribal Exclusive USHA Silai Schools Initiative Is Making A Difference
Here Is How Tribal Exclusive USHA Silai Schools Initiative Is Making A Difference

In India, the tribal population is more than 10 crore and is larger than that of any other country in the world. However, despite the protection given to the tribal population, it remains the most marginalised group in the country, on the three most important indicators of development- health, education and income. With an aim to improve the status of the marignalised tribal communities, the USHA Silai School Progamme launched the 'Tribal Exclusive Usha Silai School Project'. The objective of the initiative is to support tribal women, by helping them earn a better income.

Here Is How USHA Silai Schools Are Preserving Indigenous Art And Craft
Here Is How USHA Silai Schools Are Preserving Indigenous Art And Craft

The USHA Silai School program is playing a critical role in restoring and promoting traditional art and crafts. The Silai heroes have been using their skill and creativity to preserve indigenous art and also to increase their earnings through the fusion of traditional art with modern skills. Here is how three Silai Heroes from Gujarat, Bihar and Manipur are doing their bit in not only preserving indigenous art but also earn a livelihood and helping other women also in becoming financially independent.

Here Is How USHA Training And Production Centres Are Transforming Lives
Here Is How USHA Training And Production Centres Are Transforming Lives

The USHA Silai Training and Production Centres are central facility created especially for rural women to assemble, get trained in sewing and stitching and also make products for the market. The Bhagwan Singh Memorial Foundation in Punjab, SANKALP NGO in Odisha and Galaxy enterprise in Meghalaya are three such centres that are empowering the rural women and making a difference.

USHA Silai Women Now Connected With Online Market, Thanks To The New Mobile App
USHA Silai Women Now Connected With Online Market, Thanks To The New Mobile App

The COVID-19 crisis has brought a change in way people, the global economy, business, and even social activities run. When physical movement and gatherings were restricted, it was the virtual world that people turned to. Companies accelerated digitization, and moved all their operations online, as it was the only way to save drowning economies. It was the need of the hour. And it was no different for the women of the USHA Silai Schools.

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  • Rohit Bal

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  • Sayantan Sarkar

    Sayantan Sarkar

  • Shaila Khubchandani

    Shaila Khubchandani

  • Sreejith Jeevan

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Fashion Designers This Season

More
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  • Shaila Khubchandani

    Shaila Khubchandani

  • Sreejith Jeevan

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